This directed study course aimed to rebrand The arqive, an online map of queer stories and resources. For the logo, explorations of types and marks were used and eventually narrowed down to a single exploration out of a combined forty. Our director, another designer, and I worked together to finalize my design into the logo that is currently used today. The new logo expresses the stories and conversations to be had and the unity of an entire community.
This rebrand will also be featured in GDUSA 2020.
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